Programmatic Guaranteed (PG) FAQs
Reserved premium inventory with fixed pricing and guaranteed delivery. More answers are in the IncrementX FAQ hub.
Programmatic guaranteed lets advertisers reserve premium ad placements in advance at a fixed price, with committed impression volumes, and still buy them programmatically.
Inventory is locked at pre-negotiated rates, so you know the cost before the campaign starts and can plan budgets with confidence.
The impression volumes and placement availability agreed for the deal are committed for the campaign duration, which reduces last-minute inventory gaps.
Display placements, video, native integrations, rich media formats and homepage takeovers.
When predictability matters most: launches, sponsorships or brand campaigns that need specific premium placements on specific dates. If you prefer auction flexibility, a private marketplace deal may suit better.
